Today I attended a presentation by Sam Horn, a wonderfully articulate and consummate professional speaker. Sponsored by the N. Calif National Speakers Assn, the program was a bonus for me as a  Pro-Track student. Sam’s talk combined pearls of wisdom about the business of speaking with audience participation. The morning was so jam-packed with valuable information, I felt as if I’d attended a weekend “write your intro pitch” boot camp. Everyone in attendance had a chance to get personal feedback from Sam on how to share what we do to anyone at anytime. More importantly, she gave us tips on how to craft those 30-second pockets of opportunity so that our listener not only understands what we do, but has them raising their eyebrows indicating interest and asking for more information.